Release - 04/12/07:

The following features have been added or modified in the new version of the MMT Bid Management System:

The term “Keyword categories” in the MMT system has been renamed as “Keyword groups” in order to avoid confusion with Search Engine Categories.

The “PPC Category” term has also been replaced with the “PPC Ad Group” term, again to reduce possible confusion.

 

New Report – A Keyword Groups report is now available:

 

New Report – An Estimated Keywords for Today report is now available:

 

A New Welcome Page - The Interface now has a new welcome page:

 

PPC Manager -> (Manage Google, Manage Yahoo, Manage Microsoft ad Center) –> Manage Ads:
Reports can be generated for each individual ad (or creative) and a filtering option has been added so data can be selected by day, month, month to date, year or for a custom period. The keywords list has been removed.

Before Update:

After Update:

 

Mass Update – a PPC Ad Group column has been added to the Mass Update area.  As well as this, the Auto Bid column has been removed.

 

Bid Manager – Keyword Group Mass Update – you can now move selected keywords to a particular keyword group using a mass update dropdown in the Keyword Group column of the table, rather than having to use a separate dropdown box at the bottom of the screen.

Before Update:

After Update:

 

End