>> Release - 05/03/08

The following features have been added or modified in the new version of the MMT system:

 

1)    Baidu – the Baidu Search Engine is now available for management

The implementation of the Baidu search engine has now been completed.  Baidu accounts can be created in the normal way, providing you have a Baidu API Token.  If you do not have an API Token for Baidu, please contact us.  Note that Baidu API Tokens are PPC Account specific.  Once your Baidu account is added, all usual MMT functions are fully accessible within the System.  Baidu is the last in the list of available search engines.

 

2)    Extended Event Log Report

Two additional filters have been added to the Extended Event Log Report - these are URL and Referrer filters.

The following columns have also been removed from the Extended Event Log Report:

PPC Account, PPC Keyword, Match Type, PPC Keyword Rank, Country, Operating System and Browser.

Additional columns including Event Amount, Event Profit and Event Source have been added.

 

3)    Content Networks Data

The PPC Keywords Reports now also include data for content networks for Microsoft Ad Center, Yahoo and Google - previously only data for the Google Content Network was available.

 

4)    Ad Group Strategies - Yahoo and MSN

Strategies allowing for the management of Ad Groups can now be applied to Yahoo and MSN PPC Accounts.

 

5)    Google Account Synchronisation

During synchronisation of Google accounts, the percentage that this process is complete is now displayed in the main PPC Accounts screen.  The percentage is calculated by taking into account the number of Ad Groups successfully downloaded so far.