Traffic Collector - How it works

Traffic Collector allows any media agency to provide solid SEM services to any client. The concept is very simple to understand. The agency briefs us on the client requirements and (if an existing sponsored listing campaign is running) sends us the list of keywords the client wishes to be found for. Alternatively, we research the terms after having reviewed the client site and send them back to the agency for approval.

We then create a full SEM campaign which may include elements of PPC, paid inclusion and organic SEO via a site or sub-domain set up by us for the campaign. All costs incurred are paid by us.

The agency sets up a client reporting area within their Traffic Collector interface and adds in the cost per referral they are charging the client. They may also add in "bad word" filters to take out any terms bringing referrals which they feel may not benefit the client.

Traffic Collector automatically filters out any referral for which we can not detect a full referrer and also checks for duplicate clicks, type-ins and other traffic which the client may query.

With Traffic Collector, the client is always right! If traffic is disputed, we deduct it from their logs. As such the traffic is self-qualifying and customers invariably ask for more and more.

Traffic Collector is simple to set up and runs in real-time. The agency really has nothing to do.

For further information, call us today on +44 (0) 2885 549936 or contact us at traffic-collector@makemetop.co.uk